The Company RateCity is one of Australia’s leading online financial comparison services. Partnered with NineMSN and utilising a constant data feed provided by the likes of Canstar Cannex, they provide a one stop shop for anyone looking for financial recommendations. Through their website they allow comparisons to be made, not only across major credit card, loan and insurance vendors, but also the offerings from most major savings and investment brokers in the industry. Using a feed of data they receive periodic updates from in excess of 250 financial institutions. This allows for over 13,000 products to be evaluated and represented in an easy to consume format on their website.