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clickfrenzy Archives - AWS Managed Services by Anchor

Getting ready for the Christmas rush

By | Company News | No Comments

Christmas is now less than a month away, and if you’re an Anchor customer you’re probably madly gearing up for the rush. The recent ClickFrenzy event gave everyone a taste of the excitement, and we’re quite chuffed to note that none of our customers experienced any load-related problems this time either. Booktopia, a veteran of last year’s event, was joined by Paddy Pallin, CostumeBox and Toyworld as business that came out on top by hosting with Anchor. ūüôā If you’re an online retailer, rest assured that Anchor is here to lend a hand if you need it. Our team of expert sysadmins can get your site shipshape and performing at its peak. If you’re not sure your website will cope with the rush of customers, get in touch as soon…

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Click Frenzy – The sale that stops a nation. Is your website ready?

By | General | One Comment

At 7pm sharp on Tuesday the 19th of November 2013 (Australian Eastern Daylight Savings Time)¬†Click Frenzy¬†is back, featuring a huge range of killer deals across all categories from top retail brands. This frenzy includes many retailers who have their websites hosted with¬†Anchor, including¬†Booktopia,¬†Costume Box,¬†Toyworld¬†and¬†Paddy Pallin.¬†If your online store is participating in this event, you need to make sure it’s ready to cope with a large surge of shoppers hitting your site all at once. It is quite clear from previous events that this online shopping festival will again drive a huge amount of traffic. If you’re participating, there is only one thing you should be worrying about at sale time – fulfilling all the orders! Anchor specialises in providing hosting solutions that can scale quickly and cost-effectively. If you’re concerned…

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Still standing: How Booktopia got through ClickFrenzy unscathed

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The brouhaha surrounding ClickFrenzy has come and gone in the last few weeks, but we’re still getting questions about Booktopia and what they did to get through the ordeal without going down. While there were a few high-profile website failures during the ClickFrenzy event, the fact is that a lot of the participating retailers suffered badly under the load, and the organisers and retailers copped a lot of ire. Booktopia was not one of them. Booktopia’s site was designed and coded in-house, with the app written to run on JBoss, backing onto a MySQL database. It runs on a cluster to ensure high availability, but you might be surprised to learn that there’s actually not a huge number of servers involved. When you have an experienced team that’s done this…

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Weathering the ClickFrenzy Storm

By | Company News, Technical | No Comments

It was touted to be the online sale to stop the nation. In reality, for most, it turned out to be the online sale which broke the Internet. At a time when bricks and mortar shops are seeing a decline in sales — this was a real opportunity to regain some ground against international competition. And for some, they did. But for many of the retailers getting in on the action – it was nothing more than an abysmal failure. It doesn’t take too much to just see how widespread the performance and reliability problems were last night; social media was quick with the complaints rampant on the #ClickFrenzy hashtag and both #ClickFrenzyFail and #ClickFail were trending. On Facebook, a group “ClickFrenzy fail” was created and quickly gathered thousands of…

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