Anchor becomes first Aussie company to partner with Magento

August 28, 2013 In The Media, General

January 2013: Independent Australian based managed web-hosting provider Anchor, has today announced a strategic partnership with world-class eCommerce platform provider, Magento. Anchor will offer its server management service, to Australian and overseas customers through its point of presence in Australia, as well as its owned and operated facilities in the US.

Keiran Holloway, Anchor CEO, said the partnership is designed to offer Australian businesses and existing Anchor customers greater support and Magento performance.

“eCommerce is rapidly gaining traction in Australia and around the world as organisations attempt to become more competitive, reduce overhead and compete in a 24X7 economy. By partnering with Magento, Anchor will deliver some of the most feature-enhanced and user-friendly eCommerce solutions to retailers around Australia,” said Mr. Holloway.

“This agreement with Magento presents a great opportunity for Australian retailers to gain important ground in the race to compete online using one of the most advanced online retail platforms available. It’s another step toward leveling the playing field for Australian retailers competing against overseas operators selling to Australian consumers,” Mr. Holloway added.

Anchor has been involved in building, deploying, monitoring and maintaining some of the largest websites operated by Magento in Australia including; Woolworths Hampers, 2nd Worlds, Games Paradise, My Baby Warehouse and Boating Life Style Adventures. According to Mr. Holloway, Anchor is unrivalled in this country in terms of its understanding of Magento technology.

“We’ve invested heavily in understanding how to optimise Magento platforms to deliver the strongest outcomes for our Australian customers.  Numerous Anchor studies have demonstrated potential speed increases of up to five times of what one would expect from most out-of-the-box hosting solutions,” added Mr. Holloway.

Magento is a feature-rich, open-source, eCommerce platform used by over 125,000 businesses, including some of the world’s leading brands.

“Our partnership with Anchor will enable Magento to strengthen its product offering in the Asia Pacific Region. The combination of Anchor hosting with a Magento solution partner means that businesses can now receive end-to-end, comprehensively managed eCommerce solutions,” said Jeff King, Head of Partnerships for Magento.

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